Helping customers move from pressure to progress
Humbli creates best practice customer engagement content for the real world.
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We help institutions meet their customers where they are emotionally and cognitively, guiding them toward clearer understanding and more confident action.
Customer Experience
Designed for moments of pressure
Under financial stress, cognitive capacity is constrained, making it harder for people to process information, weigh options, and act confidently.
Humbli’s evidence-informed approach combines nano learning, behavioural science, and interactive media to break critical information down into brief, digestible insights.
We focus on:
Enabling informed action that holds up under stress.
Helping customers understand consequences and trade-offs
Explaining options clearly, without overwhelming or alarming
Making support visible, clear, non-judgemental and accessible
Customer Experience
Delivering outcomes across three dimensions
Customer experience
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Reduced avoidance, confusion and uncertainty
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Greater confidence in decision making
-
Increased accountability for outcomes
Operational Efficiency
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Fewer avoidable follow-ups and escalations
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Reduced rework caused by misunderstanding or incomplete information
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More efficient use of resources
Regulatory confidence
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Stronger evidence of appropriate customer support
-
Better alignment with regulatory and supervisory expectations
-
Greater confidence in governance, assurance, and oversight
Customer experience
-
Reduced avoidance, confusion and uncertainty
-
Greater confidence in decision making
-
Increased accountability for outcomes
Operational Efficiency
-
Fewer avoidable follow-ups and escalations
-
Reduced rework caused by misunderstanding or incomplete information
-
More efficient use of resources
Regulatory confidence
-
Stronger evidence of appropriate customer support
-
Better alignment with regulatory and supervisory expectations
-
Greater confidence in governance, assurance, and oversight
Customer Experience
Impact Data
Challenge
Outcome
Customers delay reaching out
Low engagement with digital environment
High bounce rates on hardship pages
Low engagement with hardship content
+472%
Pre-arrears engagement up
+124%
Digital applications up
-32%
Bounce rate dropped by
+20%
Increase in time spent on page
Customer Experience